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Branding for an experience, data & innovation company.
Conlab connects with people through statistics and data, creating experiences to deliver information and innovating in every process.
The Brand conveys the articulation between Conlab and its clients, and the experience of its team that, puts magic and innovation to every delivered service.
Visual identity design
The Conlab logo should recall key concepts such as connection, contemporaneity, freshness, trust, and closeness. The typography built from scratch with geometric shapes, represents the continuity, the connection, and the articulation that Conlab seeks to express.
The color palette reinforces the perception of creativity, energy and vitality which are core aspects of the company.
